That is the whole difficulty. “Ankle” is not a length; it is a position relative to a body. And legs differ, so the same sock lands in a different place on two people. Faced with that, every maker settled on its own centimetres and stopped mentioning them.
Length naming has never been standardised. That is the state of the trade, not any brand’s fault, and we make no such allegation. Nobody was ever obliged to agree.
So we change the reference point. Not your leg, and not their vocabulary: a pair you already own and already like. Measure it once — top of the heel to the top of the cuff, laid flat — and every chart afterwards is arithmetic.